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Academic Lecture: Group Buying Mechanisms under Quantity Discounts
2015-7-7
Time: 10:15am, July 8th, 2015
Location: Room 335, School of Economics & Management
Speaker: Rachel Chen
Abstract: When a seller offers quantity discounts, interested buyers may either self-organize or rely on a third party to aggregate their purchasing quantities to obtain lower prices, referred to as group buying. A group buying mechanism is a set of rules that determine the amount each buyer will purchase and the price each buyer will pay. In this paper, we analyze and compare the outcomes of group buying given a seller's quantity discount schedule under both the uniform price (where buyers pay at the same unit price obtained by the group) and non-uniform price group buying mechanisms.
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